CV-PP-08 · standards
Dual. Amazon enforces it as a contract term within hours; FDA reaches the same copy as a disease claim. The Amazon citation is why it gets fixed this week.
Found on 64 of the 1,524 best-selling listings we have ruled, 83 times in total. That is 64 live product pages carrying this wording today.
Amazon Seller Central, Dietary Supplements policy
“prohibited claims in listing content including title, bullets, description and search terms”
Source checked 2026-08-18.
FDCA s.201(g)(1)(B), 21 U.S.C. 321(g)(1)(B)
“definition of 'drug': articles intended for use in the diagnosis, cure, mitigation, treatment, or prevention of disease”
Source checked 2026-08-18.
“the criteria by which FDA determines that a statement is a disease claim rather than a structure/function claim”
Source checked 2026-08-18.
An interpretation. We applied a published legal test to the published copy and reached a conclusion. Reasonable reviewers applying the same test can disagree at the margin; this is our reviewer's professional opinion, and the test is cited so you can check the reasoning.
Claims Verified, standard CV-PP-08 "Disease keyword in Amazon title/bullets", standards v1.3.1, retrieved 16 September 2026, https://claimsverified.org/standards/CV-PP-08/
Or put it in your own policy
Marketing copy must not use "Disease keyword in Amazon title/bullets" or equivalent wording. See Claims Verified standard CV-PP-08 (standards v1.3.1): https://claimsverified.org/standards/CV-PP-08/
Cite it freely with attribution and the version. The whole register is machine-readable at /standards/registry.json. Rulings are our published professional opinion, not legal advice.
All 98 standards and the 98 in force · Check a listing against them free