CV-PP-05 · standards
Found on 2 of the 1,524 best-selling listings we have ruled, 2 times in total. That is 2 live product pages carrying this wording today.
“personal health and appearance; prohibition on copy implying knowledge of a person's health status or personal attributes”
Source checked 2026-08-17.
Not law. A term of a private contract you have signed with a platform or retailer. Enforcement is account action, not a regulator, and the platform may change the term without notice.
Claims Verified, standard CV-PP-05 "Negative self-perception framing", standards v1.3.1, retrieved 16 September 2026, https://claimsverified.org/standards/CV-PP-05/
Or put it in your own policy
Marketing copy must not use "Negative self-perception framing" or equivalent wording. See Claims Verified standard CV-PP-05 (standards v1.3.1): https://claimsverified.org/standards/CV-PP-05/
Cite it freely with attribution and the version. The whole register is machine-readable at /standards/registry.json. Rulings are our published professional opinion, not legal advice.
All 98 standards and the 98 in force · Check a listing against them free