CV-IC-01 · standards
A testimonial is evidence of intended use. The brand cannot say through a customer what it cannot say directly.
Found on 1 of the 1,524 best-selling listings we have ruled, 1 time in total. That is 1 live product page carrying this wording today.
“consumer endorsements convey that the experience is representative of what consumers will generally achieve”
Source checked 2026-08-18.
“advertisers are liable for claims made through endorsements, including claims they could not make directly”
Source checked 2026-08-18.
FDCA s.201(g)(1)(B), 21 U.S.C. 321(g)(1)(B)
“definition of 'drug': articles intended for use in the diagnosis, cure, mitigation, treatment, or prevention of disease”
Source checked 2026-08-18.
“the criteria by which FDA determines that a statement is a disease claim rather than a structure/function claim”
Source checked 2026-08-18.
Stripe Prohibited and Restricted Businesses
“Prohibited Businesses: nutraceuticals and pseudo-pharmaceuticals; unfair, deceptive or abusive acts or practices”
Source checked 2026-09-13.
An interpretation. We applied a published legal test to the published copy and reached a conclusion. Reasonable reviewers applying the same test can disagree at the margin; this is our reviewer's professional opinion, and the test is cited so you can check the reasoning.
Claims Verified, standard CV-IC-01 "Testimonial naming a disease", standards v1.3.1, retrieved 16 September 2026, https://claimsverified.org/standards/CV-IC-01/
Or put it in your own policy
Marketing copy must not use "Testimonial naming a disease" or equivalent wording. See Claims Verified standard CV-IC-01 (standards v1.3.1): https://claimsverified.org/standards/CV-IC-01/
Cite it freely with attribution and the version. The whole register is machine-readable at /standards/registry.json. Rulings are our published professional opinion, not legal advice.
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