Not on Meta. Meta prohibits ad copy that implies knowledge of a reader’s personal health status, and that is what the question form does. Speak about the product rather than the reader: “Formulated to support restful sleep.” This one fails on ad policy before any FDA or FTC question is reached.
Meta prohibits ad copy implying knowledge of a user's personal health status.
We file this under platform policy and rate it high. It is enforced by Meta, which matters because a single phrase can fail in more than one place at once: a listing suppression, an ad-account review and a warning letter are three different consequences of the same sentence.
This is the rewrite an audit ships for this phrase, in the words we would hand you.
Speak about the product, not the reader: 'Formulated to support restful sleep.'
Every structure/function claim on this page still needs the FDA disclaimer wherever it appears. That requirement has its own ruling.
Run one ASIN through the free check. You get the severity counts on your own copy, ruled against all 92 standards, with no sales call attached.